Designing a private tutoring site
A client project that streamlines the student intake process, and builds brand awareness and reach. I had the mission to make the the search for a tutor more accessible and friendly for parents and their children.
Problem
The private tutoring service is only known via (1) word of mouth and (2) taking in clients can only be done in-person, one-by-one.
Solution
Structure the homepage flow to engage the parent by addressing their multi-level concerns in order.